ABOUT THE CLIENT
Parlanti is a luxury Italian brand that manufactures hand-made equestrian riding boots that are worn by the world’s top riders and olympians. Parlanti has even been modeled and worn by celebrities, such as superstar actress Angela Jolie. Voted the #1 riding boot in the world, Parlanti has grown exponentially and has seized over 85% of the equestrian boot market within 3 years, leaving their competition in the dust. Since 2013, we have used advanced marketing strategies and tactics to take Parlanti to new heights and dimensions: boosting sales by 2000% the first 2 years, and controlling the majority market share in the equestrian boot market.