Through high school and college, Emerson dedicated herself to a pediatric cancer research nonprofit founded in memory of a close riding friend, work that instilled in her a lasting commitment to purpose driven communication long before it became her profession.
A lifelong equestrian through and through, Emerson competed across the country on the AA circuit and now competes in the 1.30m jumpers with her horse, Katinka, whom she rides every single day before work without fail. She spent three years as a working student, earning her place in the industry through hard work rather than shortcuts, and her passion for the sport has never once wavered since her junior years ended. That kind of firsthand, in the saddle experience gives her an unusually sharp read on the equestrian world, one that quietly shapes every client relationship she builds at NewStyle Digital.
Emerson’s marketing career spans law firms, nonprofits, and luxury brands, giving her a rare, wide angle view of the industry that she brings directly to her equestrian clients. Few people can claim both a genuine command of the sport and sharp technical marketing expertise, and it’s that exact combination that makes her work in the luxury equestrian space stand out.