Expertise
Equestrian Marketing
Specializing in building, marketing, advertising, and managing some of the world's most popular equestrian brands.
Creative
Branding
We craft equestrian branding that embodies the elegance, tradition, and power of the sport. Whether for stables, riders, or luxury equine brands, our team builds identities that command respect and recognition. From timeless logo design to evocative visual storytelling, we shape brands that resonate with discerning audiences and stand proudly in the ring, the arena, and beyond.
Brand Collateral
Your equestrian brand deserves more than a beautiful logo—it needs a cohesive system that brings your identity to life. We design premium brand collateral including show banners, rider apparel, saddle pads, packaging, and sponsorship materials. Every piece is crafted to reflect your brand’s sophistication, strengthen recognition in the equestrian community, and create a polished, unified presence from the arena to the awards table.
Brand Strategy
Behind every standout equestrian brand is a thoughtful strategy. We study your positioning, target riders, and competitive landscape to develop a plan that elevates your presence in the equestrian world. From defining your voice and visual direction to uncovering sponsorship and partnership opportunities, we align your brand’s heritage and ambition with a roadmap for lasting growth.
Content
Social Media Management
Equestrian life moves fast—from training arenas to show rings—and your brand should keep pace. We manage social channels with a blend of real-time updates, rider highlights, behind-the-scenes storytelling, and community engagement that brings your audience closer. Our strategies build lasting momentum, growing your following while turning casual followers into devoted supporters of your brand and lifestyle.
Email Campaigns
Stay connected with your audience between show seasons. We craft targeted email campaigns that share event highlights, product launches, and personalized updates with riders, owners, and sponsors. Through smart segmentation and elegant design, our campaigns keep your equestrian community engaged, inspired, and ready for what’s next in the arena and beyond.
Photo + Video
Dynamic visuals are the heartbeat of equestrian marketing. Our creative team captures the grace, power, and emotion of the sport through cinematic video and professional photography. From elegant portrait sessions to full-scale brand productions, we create imagery that highlights the bond between horse and rider, showcases your brand’s story, and captivates audiences in every frame.
SEO
Search visibility is the new arena for competition. We optimize equestrian brands, stables, and retailers for top search rankings, ensuring your horses, products, and events are discovered by the right audiences. With tailored keyword strategies, content optimization, and technical SEO, we help your brand rise above the noise and attract riders, owners, and enthusiasts organically.
Web
Design + Development
Your website is the digital stable where riders, owners, and fans connect with your brand. We design and develop equestrian websites that are elegant, intuitive, and built to perform. With responsive layouts, seamless integrations, and conversion-driven design, we create online experiences that showcase your horses, services, and story—capturing the prestige and passion of the equestrian world.
E-Commerce
From tack to apparel, we build eCommerce experiences designed for performance. Our platforms are crafted for seamless checkout, mobile optimization, and beautifully branded shopping that drives sales. Whether you’re selling equestrian gear, artwork, or memberships, we make every online transaction effortless—delivering a shopping experience as refined and reliable as the sport itself.
Management + Support
A winning equestrian website needs more than a launch—it needs consistent care. We provide ongoing management and technical support to keep your site secure, fast, and performing flawlessly. From updating horses and event results to handling maintenance and troubleshooting, our team ensures your online presence stays polished and professional—season after season.
Paid Media
Paid Media Strategy + Planning
We help equestrian brands make every advertising dollar count with strategic media planning. Our paid campaigns target riders, owners, and enthusiasts through precise audience segmentation and data-driven insights. By blending brand storytelling with performance marketing, we craft ad strategies that elevate visibility, attract high-value customers, and drive measurable growth across every platform.
Paid Social
Social platforms are where the equestrian community thrives—and we make sure your brand stands out. From Instagram and TikTok to Facebook and YouTube, we create equestrian-focused ad campaigns that capture attention and inspire action. With striking visuals, compelling storytelling, and precise targeting, we place your brand in front of the riders, owners, and fans who matter most.
Search Engine Marketing
When riders, owners, or sponsors are searching, your brand should lead the results. Our equestrian SEM and PPC campaigns position you at the top of Google with precision targeting and data-driven bidding strategies. Whether promoting events, training programs, or premium products, we deliver measurable ROI through ads that attract attention and convert interest into action.
The type of equestrian brands we work with
// Startups
Equestrian startups looking to create or modify their existing brand, and bring their products or services to market.
// Products
Equestrian product manufacturers & retailers looking to increase sales, awareness, leads or establish market share.
// Services
Equestrian services such as real estate, training, boarding, or any other service that is looking to drive sales and leads.
// Riders
Riders looking to increase exposure and notoriety through social media, press, and other various organic channels.
// Shows
Horse shows looking to step up their digital assets to increase visitors, competitors, and/or manage digital show assets.
// Organizations
Equestrian organizations including non-profits and other horse-centric organizations looking to drive awareness to their cause.
Tendonall Equine
60%
Increase in organic Instagram reach in Q3 2025.
The Tackeria
500%
Increase in TikTok views from Tackeria Talks web series.
Tendonall Equine
415k
Accounts reached on Instagram in Q3 2025.
Parlanti
400k
Instagram accounts reached in Q2 2025.
The Tackeria
5.5k%
Increase in social media engagement.
Equestrian marketing projects
Equestrian marketing news + press
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